A MESSAGE FROM DR. ABRAHAM-ALI
Janine Mendes-Franco
When we started Serpentine Dermatology’s monthly newsletter, it came from a very simple place: I wanted patients to feel informed, not overwhelmed.
Every day in clinic, I meet people who are trying their best — trying the latest trend, the loudest promise, the most convincing social media advice. But skin health shouldn’t feel confusing or intimidating; rather, it should feel grounded and empowering.
Skin education, to me, is about partnership. It’s about giving you the knowledge to understand what’s happening in your own skin, why we recommend certain treatments, and how to make choices that truly serve your long-term health. When you understand the “why,” you feel more confident — and that’s exactly why we named the newsletter Elements.
Healthy skin isn’t built on one miracle product, quick fix or cure-all. It’s built on the essential elements — not just the quality ingredients that go into the products we use, but the principles of protection, consistency, evidence-based care, and understanding your unique skin biology. When that’s clear, everything else falls into place.
Your skin deserves more than hype. It deserves scientific approaches that have been studied, tested, and proven safe and effective. Trends will come and go, but sound dermatologic principles stand the test of time.
My hope has always been that Elements becomes a trusted space, where information is accurate, practical, and enlightening. One hundred issues later, we’re proud to see how many of you have equipped yourselves with the knowledge we share, and use it to advocate for your own skin health. Here's to the next 100!